We’ve been preaching about how important it is to have a mobile friendly website for years, but it just got more important. Did you know that after April 21st, #Google will be ranking websites lower if they are not mobile friendly?
Google announced yesterday that websites with apps will rank higher and websites that are not mobile friendly will rank lower starting April 21st and will have a significant impact in search results so that it will be easier for users to get relevant, high quality search results that are optimized for their devices.
How can you tell if your website is mobile friendly?
Try entering your URL into Google’s free mobile-friendly tester
What do I do if my website doesn’t pass?
To get help with making a mobile-friendly site, check out Google’s guide to mobile-friendly sites or use your Webmaster Tools account to get a full list of mobile usability issues across your site using the Mobile Usability Report tool to see how Googlebot views your pages.