How do I setup Google Analytics myself?

Google Analytics

Can I set up Google Analytics Myself and How do I setup Google Analytics, are two questions people that take my digital marketing strategy training ask most frequently, because it’s a staple in your digital marketing strategy, and quick and easy way to find out what digital marketing tactics are working, which are not, and … Continue reading “How do I setup Google Analytics myself?”

Google to Make Certificate Transparency Mandatory By 2017

google

According to Threatpost, Google software engineer Ryan Sleevi announced that “Google is making Certificate Transparency mandatory for its Chrome web browser by October 2017.” What does this mean to you? This means that Google — the most popular website browser on the market today — could block your website from search results if you do … Continue reading “Google to Make Certificate Transparency Mandatory By 2017”

Should Canada Require Google To Store Canadian Data In Canada?

Canada and USA Flags

According to Wall Street Journal… MOSCOW—Russia’s state-controlled telecommunications company informed the government that Google Inc. has moved some servers to Russia to comply with a controversial law requiring Internet companies to store Russians’ personal data within the country’s borders, a person familiar with the matter said Friday. I think Canada should require Google to store … Continue reading “Should Canada Require Google To Store Canadian Data In Canada?”

Google Places for Business vs. Google+ Local

Google Places icon

It’s critical for businesses to get involved in both Google Places and Google+ Local because it gains increased visibility and helps control one’s brand on Google — the world’s most popular search tool. Did you know that each month 100 billion searches are conducted on Google? This post by Amanda DiSilvestro on Search Engine Watch does a great job of clarifying the confusion … Continue reading “Google Places for Business vs. Google+ Local”

Google+ Hits 250 Million Users

Google+

Google+ just announced at the I/O conference is that in just one year it has grown from zero to 250 million plus users making it the third largest social network in the English speaking world behind Twitter and Facebook. Jeff Bulla’s recent post Why You Shouldn’t Ignore Google+ Anymore shared some other facts, figures and statistics that are … Continue reading “Google+ Hits 250 Million Users”

New first stop for hacked site recovery via Official Google Webmaster Central Blog:

How to avoid ever needing Help for hacked sites: Just as you focus on making a site that’s good for users and search-engine friendly, keeping your site secure — for you and your visitors — is also paramount. When site owners fail to keep their site secure, hackers may exploit the vulnerability. If a hacker … Continue reading “New first stop for hacked site recovery via Official Google Webmaster Central Blog:”

4 Reasons a Google Local Page is Crucial to SEO

Google Local icon on a map

Have you claimed and optimized your brand’s free Google Local  page (formerly Google Places)? Here are 4 reasons you should do so today: 1. Google Dominates Online Search Everyone knows that Google is the king of search engines. If you want to rank well in Google, you need to play by its rules. Don’t be … Continue reading “4 Reasons a Google Local Page is Crucial to SEO”

Google+ Local: Have you claimed your page?

Google+ Local listings can be accessed via mobile search, web search, Google maps and  Google+. Searchers find information about your business and location. Google Local pages also incorporate the user-friendly Zagat review system. With over 50% of geolocational searches made on mobile devices, Google integrated GPS features into the Local program, which means mobile searches … Continue reading “Google+ Local: Have you claimed your page?”

Happy 1st Birthday Google+!

Birthday cupcake

Google+ Growth Spurt: Google+ reached 10 million users only a month after launching last June Google+ currently enjoys 250 million users, half of whom log in daily Google+ is projected to reach 400 million users by December 2012 Google+’s Birthday Present To celebrate Google+’s first birthday, Google released Google Events, which integrate seamlessly (of course) … Continue reading “Happy 1st Birthday Google+!”

[VIDEO] Why your websites loves when people push its buttons!

Sue Sutcliffe -- Professional Photo

“Share” this. “Like” that. The Internet is atwitter with ways to endorse your favourite businesses, posts, products and services. Half of the world’s top 10,000 websites link to Facebook or Twitter on their homepage. Does yours? Read this post. Buy this product. Shop here. Trust this company. Why let people push your buttons? Because it’s word-of-mouth … Continue reading “[VIDEO] Why your websites loves when people push its buttons!”

It’s time for your website to plug in and button up

Durham Business Times

They’re everywhere–buttons asking you to “Share” this and “Like” that.  The Internet is atwitter with ways to endorse your favourite businesses, posts, products and services.  Half of the world’s top 10,000 websites link to Facebook or Twitter on their homepage.  Does yours? hy let people push your buttons? Because they’re delivering a call to action. … Continue reading “It’s time for your website to plug in and button up”

Google Maps for Android Now Lets You Add Photos to Reviews

Google Maps for Android has been updated to version 5.10.0, which brings two new nifty features: the ability to attach photos to Place reviews and the option to see Places you’ve rated with 4 or 5 stars in your map view. via Google Maps for Android Now Lets You Add Photos to Reviews.

GOOGLE: How are YOU ranking these days?

google

If you’re serious about coming up at the top of Google Search Results or becoming a sought after webmaster, you need to subscribe to Google’s Official Google Webmaster Central Blog. In today’s post they talk about Panda and 23 things they consider would make a site ‘rank’ higher including four (4) that make utilizing the services … Continue reading “GOOGLE: How are YOU ranking these days?”

The diverse experience Sue Sutcliffe has gained as one of Canada’s digital marketing pioneers, will help your business or brand dominate the digital.
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