Did you know that the average cost of a 30 second TV commercial during the Super Bowl in 2013 was $4 million — roughly $133,333.33 per second?
but the prize for best superbowl ad of the night was won with far less budget…
Oreo Scores Touchdown With Best Ad Of Super Bowl 2013… a timely tweet!
Within minutes, Oreo’s funny, timely and clever tweet was shared thousands of times, not just on Twitter but over on Facebook too. Great example of how you can turn time into exposure with social media.